(Junior) Digital Marketing Specialist 100% ASAP (w/m/d)Michael Page

For our client, an international company within the software industry, we are currently looking for a (Junior) Digital Marketing Specialist 100% who is able to start immediately for a temporary contract until April 2025. This role is perfect for someone that has gained first experience in the digital marketing area that wants to take the next step in their career.

• Campaign Strategy & Execution: Develop and oversee digital marketing campaigns (including email, social media, paid search) to drive promotion of cloud-based products and services.
• SEO/SEM: Enhance campaign visibility through SEO optimization and SEM management, ensuring strong search engine presence.
• Content Creation & Management: Collaborate with content teams to produce engaging digital content that supports campaign objectives, such as blogs, webinars, videos, and email newsletters.
• CRM Management: Oversee customer journeys and lead nurturing while coordinating with teams for timely follow-ups.
• Performance Analytics: Leverage data insights to assess campaign effectiveness, refine strategies, and report on ROI, engagement, and lead conversion metrics.
• Partnerships: Work with cloud service providers, sales teams, and partners to create unified marketing strategies and joint initiatives.
• Budget Management: Oversee digital marketing budgets, implementing cost-efficient strategies that maximize return on investment.
• Website Management: Continuously improve and elevate the website to ensure optimal performance and user experience.

• Bachelor's degree in Marketing, Communications or similar
• At least 2 years of experience in digital marketing
• Proficiency in English is required; German language skills are advantageous
• Knowledge about SEO/SEM, PPC, and email marketing platforms
• Hands-on experience with CRM and marketing automation tools
• Strong analytically skills with experience in data-driven decision-making
• Ability to manage multiple projects and meeting deadlines
• Strong communication and collaboration skills, innovative thinker, and ability to adapt to a past-paced environment, curious and keen to learn new skills