APAC Marketing Manager 100% - 8 MonthsMichael Page

Our client is working within the Sport's Industry

We're seeking a creative and experienced marketing professional to join our client's team in the sports industry for a maternity leave cover. The ideal candidate must be fluent in Mandarin and have a deep understanding of the APAC market, particularly China. Experience with digital and offline campaigns is essential.

• Lead bespoke and global campaign development targeting the APAC region, focusing on the Chinese-speaking market.
• Manage the creation and optimization of a Chinese digital platform for content and user experience.
• Drive data management projects to enhance user acquisition and ad spend optimization.
• Support sponsor activation and APAC market integration with a focus on localizing global strategies.

Collaboration:

• Work closely with internal teams and external partners to drive APAC market growth.
• Ensure synergy between digital, social, brand, content, and business services teams.
• Provide insights to support global and regional marketing efforts.

• Bachelor's degree in marketing, communications, or a related field.
• Fluency in English and proficiency in Mandarin (or another relevant Asian language).
• Strong experience in marketing within the APAC region, with a focus on digital platforms and user engagement.
• Proven ability to lead projects and manage partnerships with local agencies.